Volker Pook

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The family name Pook is written in Japanese in a katakana phonetic translation using the characters “pu” and “ku”. Katakana (Jap. 片仮名 or カタカナ) is a syllabary, a set of symbols that represent syllables. Besides hiragana, it is the second Japanese syllabary. Each katakana symbol stands as a syllabogram either for a vowel or a consonant with the following vowel. Since my wife is Japanese and my children are half Japanese I am trying to learn this language.

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Volker Pook

“Corporate Design is much more than just aesthetics. It’s like a visual framework that expertly orchestrates the design elements with regard to their recognition value.”

Volker Pook

After studying design at the Folkwang University of the Arts and graduating in the class of Peter Wippermann, Volker Pook (Wikipedia) initially went on to work at Büro Hamburg. He was later employed by MetaDesign and Peter Schmidt Studios. During this period he worked with clients such as Bertelsmann, Hugo Boss, Migros and Wella. This was followed by a few years in New York working for agencies such as Enterprise IG (now The Brand Union) and Wolff Olins, where he worked as a senior designer on corporate-identity projects for clients such as Ford Motor Company, General Electric and Staples. In Berlin he led a design team as creative director for Playframe, and was a member of the board of management. Since 2008 he is professor of communication design at BTK University of Applied Sciences in Berlin. His work has been honoured with numerous awards and prizes.

Contact

Volker Pook
Graefestr. 26a
10967 Berlin


+ 49 (0) 174 9877385


Since 2008

Appointment as professor at BTK University of Applied Sciences/Berlin

2006 – 10

Creative director at Playframe

Clients: ARD, Egger, Engelbert Strauss, Gies, Handmade Berlin, Tecando, Telecommunication Software GmbH, Tier TV

2004 – 2006

Lecturer at BTK University of Applied Sciences/Berlin

2004

Self-employed/Freelance

Clients: Fütterer:id/Berlin, Logo Projektagentur/Dortmund, WestWord Group/Chicago, Playframe/Berlin, HLZ/Berlin/Frankfurt

2003 – 2004

Senior designer at Wolff Olins/New York

Clients: General Electric, Weil Gotshal & Manges, Staples
Freelance/Projects clients: Scott Davis/Denver, Futurebrand/Tokyo

2001 – 2002

Senior designer at Enterprise IG (now The Brand Union)/New York

Clients: AXA Advisors, Spencer Stuart, Ford Motor Company, Transportation Security Administration

1999 – 2001

Senior designer at Peter Schmidt Studios/Hamburg

Clients: Hugo Boss, Bertelsmann, Wella, Konen, Olymp, Dunhill, Lycos Europe

1999

Designer at MetaDesign/Berlin

Client: Heidelberger Druckmaschinen

1998 – 1999

Art director at Schmitz Kommunikation/Hamburg

Clients: Hypovereinsbank, Audiotronic

1996 – 1998

Designer at Büro Hamburg/Hamburg

Clients: Phillip Morris, ADAC Reisemagazin, Piper Verlag

1997

Graduated (magna cum laude) in Communication Design at Folkwang University of the Arts/Essen

1994

Internship at Rottke Werbung/Düsseldorf

Clients: ADC, Volkswagen, Theater Essen

1992

Abitur at Kollegschule/Recklinghausen

1991

Internship at Druckerei Buschhausen/Herten

1969

Born in Herten


Awards

Awards

2012

“Certificate of Typographic Excellence”, Type Directors Club New York, USA

“red dot” International Award for Communication Design, award for high quality in design

“Berliner Type” Gold Award

Nominated for the Design Award of the Federal Republic of Germany

2011

Nominated for the Design Award of the Federal Republic of Germany 2010

2010

“red dot” International Award for Communication Design, award for high quality in design

2009

IF Communication Design Award

Nominated for the Design Award of the Federal Republic of Germany

“red dot” International Award for Communication Design, award for high quality in design

2008

IF Communication Design Award

“red dot” International Award for Communication Design, award for high quality in design

Austrian State Award for Marketing

2001

“Berliner Type”, Berlin

1996

Design Award: Philip Morris Fanzine, competition, Munich

1995

Design Award UGSE: Deutsche Telekom (DTE Medien), Design Wettbewerb Telefonbuch, Food Art Competition, CCS Düsseldorf


Exhibitions

2012

TDC NY, travelling exhibition, Annual Type Directors Club Exhibition
“Design on stage – winners red dot award: communication design 2012” Alte Münze, Berlin

2011

DMY Berlin, nominations for the Design Award of the Federal Republic of Germany

2010

“red dot” Museum, Essen

2010

BTK, Listros, Change your Perspective, Berlin

2008

ADC Germany, ZOOM, Berlin

2006

48-Stunden-Neukölln, Zoography, Berlin

1996

Zeigung, Essen University

1995

Buchhandlung Rudolph Müller, Düsseldorf

1995

Leipzig Book Fair

1994

Artweek Telba, Düsseldorf

1994

Gallery Citadellchen, Düsseldorf

1992

Museum for Copy Art, Mülheim an der Ruhr